WIX® Filters Releases 60 New Product Numbers in Q1 2008

Friday, 25 April 2008

Emphasis in foreign nameplate and cabin air filter product development

WIX Filters released 60 new product numbers in the first quarter of 2008, including four more new bracketed fuel filters for foreign nameplate applications and 10 new cabin air filters. Also, among the new product numbers are three highly sought after transmission filters for Dodge, Jeep and Chevrolet trucks.

“At WIX, we continue to push the envelope in the engineering and design of new filtration technologies,” said Jeff Blocher, brand manager for WIX Filters. “Our fill rates lead the industry and we pride ourselves in our coverage for all makes and models of cars, trucks and heavy duty equipment.”

Included in the new numbers are the supersession of the 57314 by two new oil filter numbers, 57312 and 57313, for various Ford Powerstroke and IHC diesel engine applications, and the shift from the 33518 to the new 33818 fuel filters for Ford 7.3L F-Series Super Duty pick-up trucks.

Of the 60 new air, cabin air, fuel, oil, transmission, and hydraulic filter product numbers released, 12 filters are for heavy duty and off-highway vehicles and 48 filters are designed for automobiles and light truck applications.
“Our goal is to exceed technician expectations for form, fit and function, while increasing performance standards in filtration,” Blocher added. “Since we add new product numbers regularly, customers should visit wixfilters.com for the latest and most up-to-date filter product information and look up features.”

Since 1939, Wix® Filters has been an innovator in filtration products. WIX designs, manufactures and distributes products for automotive, diesel, agricultural, industrial and specialty filter markets. Its product line includes oil, air, cabin interior, fuel, coolant, transmission and hydraulic filters for automobiles, trucks and off-road equipment. WIX, a member of the Affinia family of brands, is the number one filter in NASCAR and an exclusive NASCAR Performance Product. Its NASCAR relationship also includes the WIX Filters Lap Leader Award, which recognizes the drivers leading the most laps in each race. For more information, visit www.wixfilters.com.

Affinia Group Inc. is a global leader in the on- and off-highway replacement products and service industry. In North America the Affinia family of brands includes WIX® filters, Raybestos®, AIMCO® and BrakePro® brake products, and McQuay-Norris® and Spicer® chassis parts. South American and European brands include Nakata®, Filtron®, Urba® and Quinton Hazell®. For more information, visit www.affiniagroup.com.


WIX® Filters Introduces the WIX XP Cabin Air Filter


WIX® Filters Announces Top Four Finalists for 2019 School of the Year Competition


WIX® Filters Introduces 103 New Parts in First Half of Year


WIX® Filters Awards Nearly $45,000 to National FFA Chapters


WIX® Filters Renews and Expands Sponsorship of Performance Racing Network’s ‘At the Track’ Program


WIX® Filters Encourages You to Nominate Your School for the 2019 SOTY Award


WIX® Filters Named Presenting Sponsor of NHRA Carolina Nationals


WIX® Filters Globally Releases 398 New Parts in First Three Quarters of 2017


WIX® Filters, Babcox Media Present Tobi Klunder-Edmonds, Edmonds Import Auto with Fourth Annual WIX Driving Performance Award


WIX® Filters, Babcox Media Select Two 2017 Counter Professionals of The Year


WIX® Filters Launches Groundbreaking Senzit™ Smart Air Filter Monitor


WIX® Filters Launches New Heavy-Duty Air Filters


WIX® Filters Extends Partnership with Richard Childress Racing


WIX® Filters Named 2015 O`Reilly Auto Parts Supplier of the Year


WIX® Filters Honored With Auto PlusSM Diamond Award During AAPEX


WIX® Filters Wins AWDA 2015 Pursuit of Excellence Award


WIX® Filters Awards $44,341.25 to National FFA Chapters


WIX® Filters Reveals Top 20 Schools in 2015 School of the Year Competition




WIX® Filters Named Seventh Healthiest Large Company By Charlotte Business Journal