WIX Filters® Renews Cruz Pedregon Sponsorship for 2015 NHRA Mello Yello Drag Racing Series

Wednesday, 04 February 2015

WIX® Filters, a global manufacturer of filtration products, has become a major associate sponsor of two-time NHRA Funny Car Champion Cruz Pedregon for the 2015 Mello Yello Drag Racing Series season.



Pedregon’s record-setting Toyota Camry will don WIX’s colors and iconic logo for all twenty four races this season.

“I’ve spent my entire life with cars and racing and I trust WIX and its products on and off the racetrack,” Pedregon said. “With a strong 75-year history, WIX continues to stand for exceptional quality and performance, making it a perfect partnership for me and my team.”

The Mello Yello Drag Racing Series kicks off on February 5, 2015 in Pomona, California, and runs through 23 races leading up to the finals November 12-15.

“We are excited to be partnering with Cruz Pedregon for the 2015 NHRA season,” said Jennifer Gibson, brand manager for WIX Filters. “Mello Yello is the NHRA’s top-performing series, adding even more excitement for the WIX brand. We wish Cruz the best of luck this season.”

The National Hot Rod Association (NHRA) is the primary sanctioning body for drag racing in the U.S. NHRA presents 24 national events featuring the NHRA Mello Yello Drag Racing Series, NHRA Lucas Oil Drag Racing Series and NHRA Pro Mod Drag Racing Series.

For more information on WIX, please visit www.wixfilters.com.

About WIX Filters

Since 1939, Wix® Filters has been an innovator in filtration products. WIX designs, manufactures and distributes products for automotive, diesel, agricultural, industrial and specialty filter markets. Its product line includes oil, air, cabin interior, fuel, coolant, transmission and hydraulic filters for automobiles, trucks, off-road equipment and manufacturing applications. For more information, visit www.wixfilters.com. Like us on Facebook at facebook.com/wixfilters, follow us on Twitter@WIXFilters and visit our YouTube page at youtube.com/TheWIXFilters

About Affinia Group Inc.

Affinia Group Inc. is an innovative global leader in the design, manufacture, distribution and marketing of industrial grade products and services, including extensive offerings of aftermarket products for automotive and heavy-duty vehicles. With approximately $1.4 billion in annual revenue, Affinia has operations in North and South America, Europe and Asia. For more information, visitwww.affiniagroup.com

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