WIX® Filters Launches Cabin Air Product Line Exclusively Enhanced with Microban® Antimicrobial Product Protection

Tuesday, 12 July 2016

WIX® Filters, a global manufacturer of filtration products, is launching cabin air filters exclusively enhanced with Microban® antimicrobial product protection. The filters in the new line are protected from the growth of bacteria, mold and mildew to help keep negative elements from entering a vehicle’s interior, and keep cabin air fresh for the lifetime of the product.

“We are absolutely thrilled to offer this product to our customers,” said Donald Chilton, vice president of product management for WIX. “Americans were stuck in traffic for eight billion hours last year, and for that amount of time, you want to know you’re breathing the cleanest, freshest air possible. Elevating our filter media with Microban product protection does just that, and places WIX at the top of the industry.”

Microban antimicrobial product protection provides consumers with a true clean, beyond what can be seen. The technology is applied to the WIX cabin air filters during the manufacturing process to deliver proactive protection that helps prevent problems before they start.

“Microban specializes in partnering with companies to keep products cleaner and fresher for longer,” said Lance Fox, Senior Director at Microban International.
“Leveraging our experience in the healthcare and aerospace industries, the application of Microban technology in air filter media offers consumers an innovative solution to a potential problem that impacts their lives every day. It is a pleasure to partner with WIX, a leader in the automotive industry, in this endeavor.”

Microban antimicrobial technology helps to inhibit the growth of microbes by attaching to the cell wall and disrupting normal cellular function. This leads to the eventual breakdown of the cell and a reduction in the number of microbes on the treated surface.

As a result, the filters and the air inside the vehicle remain cleaner longer. Microban antimicrobial product protection has a long history of safe use in diverse markets, including healthcare, food service and water filtration.

Lifetime Microban product protection spans all of WIX’s light-duty cabin air filters for automotive and light-truck applications. Products are available now; contact your local dealer for more information.

For more on WIX, please visit wixfilters.com, and for additional details on Microban, visit www.microban.com.

About WIX Filters

Since 1939, WIX® Filters has been an innovator in filtration products. WIX designs, manufactures and distributes products for automotive, diesel, agricultural, industrial and specialty filter markets. Part of the MANN+HUMMEL family of brands, WIX's product line includes oil, air, cabin interior, fuel, coolant, transmission and hydraulic filters for automobiles, trucks, off-road equipment and manufacturing applications. For more information, visit www.wixfilters.com, or any of our social channels: Facebook, Twitter, Instagram, Snapchat and YouTube.

About Microban®

At Microban, we promise to redefine clean with proactive protection that lives on. Our proactive systems keep products cleaner and control odors by preventing problems before they start. Microban drives innovation by combining science and creative solutions that enhance high quality consumer, textile, industrial, and medical products around the world. Today the Microban brand and technologies are featured on more than 1,000 products worldwide. The company is headquartered in North Carolina with operations in North America, South America, Europe, and the Asia Pacific. For more information, please visit www.microban.com.

Wray Ward


WIX® Filters Introduces 93 New Parts in Third Quarter


WIX® Filters Awarded Three Automotive Communications Awards


WIX® Filters and Babcox Media Present Joe’s Garage with Sixth Annual WIX Driving Performance Award


WIX® Filters Names Laurens District 55 High School 2019 School of the Year


WIX® Filters and Babcox Media Announce the 2019 Counter Professional of The Year


WIX® Filters Introduces the WIX XP Cabin Air Filter


WIX® Filters Announces Top Four Finalists for 2019 School of the Year Competition


WIX® Filters Renews and Expands Sponsorship of Performance Racing Network’s ‘At the Track’ Program


WIX® Filters Encourages You to Nominate Your School for the 2019 SOTY Award


WIX® Filters Named Presenting Sponsor of NHRA Carolina Nationals


WIX® Filters Globally Releases 398 New Parts in First Three Quarters of 2017


WIX® Filters, Babcox Media Present Tobi Klunder-Edmonds, Edmonds Import Auto with Fourth Annual WIX Driving Performance Award


WIX® Filters, Babcox Media Select Two 2017 Counter Professionals of The Year


WIX® Filters Launches Groundbreaking Senzit™ Smart Air Filter Monitor


WIX® Filters Launches New Heavy-Duty Air Filters


WIX® Filters Extends Partnership with Richard Childress Racing


WIX® Filters Named 2015 O`Reilly Auto Parts Supplier of the Year


WIX® Filters Honored With Auto PlusSM Diamond Award During AAPEX


WIX® Filters Wins AWDA 2015 Pursuit of Excellence Award


WIX® Filters Awards $44,341.25 to National FFA Chapters


WIX® Filters Reveals Top 20 Schools in 2015 School of the Year Competition




WIX® Filters Named Seventh Healthiest Large Company By Charlotte Business Journal