WIX® Filters Expands Hybrid Coverage in 2008

Tuesday, 04 November 2008

WIX now offers filters for 17 domestic and foreign name plate hybrid vehicles

WIX Filters has expanded their coverage of domestic and foreign name plate hybrid vehicles in 2008, now offering oil, air, cabin air, fuel and transmission filters for 17 models, including the top 10 hybrid vehicles in the United States according to Cars.com, which include such popular models as the Toyota Prius and Camry, Saturn Vue Green and Honda Civic.

“The popularity of hybrid vehicles continues to grow in the United States,” said Jeff Blocher, brand manager for WIX Filters. “For 70 years our engineers have kept pace with new engine technology and it’s no different with hybrids. As part of this dedication to prescription engineering, WIX continues to design and bring to market filters that meet and exceed performance requirements for almost all hybrid vehicles on the market.”

The WIX Filters hybrid coverage crosses 17 makes and models, including the Chevrolet Malibu and Tahoe; Ford Escape; GMC Yukon; Honda Accord, Civic; Lexus GS450h, LS600hl, and RX400h; Mazda Tribute; Mercury Mariner; Nissan Altima; Saturn Aura and Vue Green Line; and Toyota Camry, Highlander and Prius.

WIX’s technologically-advanced oil filter construction captures 45 percent more dirt than the leading brand. And, at nine pleats per inch, WIX air filter media dwarfs the competition, resulting in a longer lasting filter that captures more contaminants. Whether for a hybrid or other vehicle, better filtration products are a key to preventative maintenance and keeping vehicles running efficiently.

As with parts for traditional vehicles, WIX cabin air filters for hybrids are designed to capture airborne contaminants such as soot, dirt, pollen, and other pollutants, before they enter the vehicle cabin through its heating, air conditioning and defrosting (HVAC) system.
To find the right WIX filter for your vehicle, visit http://www.wixfilters.com/filterlookup/index.asp.

Since 1939, Wix® Filters has been an innovator in filtration products. WIX designs, manufactures and distributes products for automotive, diesel, agricultural, industrial and specialty filter markets. Its product line includes oil, air, cabin interior, fuel, coolant, transmission and hydraulic filters for automobiles, trucks and off-road equipment. WIX, a member of the Affinia family of brands, is the number one filter in NASCAR and an exclusive NASCAR Performance Product. Its NASCAR relationship also includes the WIX Filters Lap Leader Award, which recognizes the drivers leading the most laps in each race. For more information, visit www.wixfilters.com.

Affinia Group Inc. is a global leader in the on- and off-highway replacement products and service industries. In North America the Affinia family of brands includes WIX® filters, Raybestos®, AIMCO® and BrakePro® brake products, and McQuay-Norris® and Spicer® chassis parts. South American and European brands include Nakata®, Filtron®, Urba® and Quinton Hazell®. For more information, visit www.affiniagroup.com.

Wray Ward